A high work-rate, passion and a no-nonsense approach.

These are some of the qualities Alkemy strives to uphold when working on any project and looks for the same with anyone he collaborates with.

"I think you need to be 100 percent invested in projects or you may as well scrap them altogether. Also, hold yourself up to the highest of standards, don't release anything you wouldn't buy yourself. You're only cheating the listener. You definitely need to plan releases and have things in place before you show the world but obsessing over data is something I'll never do. I won't spend my time worrying about Spotify numbers. These companies are made for fast food style music consumption. That's not what I'm about".